Professional Online Training
Instagram for Business
Learn to set up, optimise and grow a business presence on Instagram, from profile basics through to content strategy, advertising features and audience analytics
From £35 + VAT
Buy for yourself or your team
Course Details
- Duration: 40 mins
- Delivery: Online and self-paced
Who This Course Is For
This course is aimed at anyone involved in promoting and marketing their business online.
- Business owners wanting to promote their company through Instagram
- Marketing staff responsible for social media content and strategy
- Anyone wanting to understand brand identity, content strategy, hashtags and influencer collaboration on Instagram
Course Content
The course is delivered across three modules, each with a required pass mark of 70%.
- The Basics of Instagram — Covers Instagram's history, setting up an account, building a Business Profile and choosing content to post.
- Instagram Marketing Strategies — Explores brand identities, content strategies, hashtags, influencer work and extra features like advertising and Instagram Shop.
- Instagram Analytics and Insights — Shows how to access and use Instagram Analytics and Insights to shape future strategy.
Course Information
The Block Coach provides access through the Learn-Link learning library.
Buy for Yourself or Your Team
Choose one seat for yourself or add places for colleagues. Each learner receives their own course access.
Frequently Asked Questions
Does this course cover Instagram advertising and shopping features?
Yes, the course includes extra features such as Instagram advertising, connecting to third-party scheduling apps, and Instagram Shop and product tagging.
Is this course linked to any other training?
It complements the Social Media Marketing course and takes a deeper look specifically at using Instagram for business.
